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    Burning Fat vs. Building Muscle: Goal-Specific Programing Considerations
    Jesse McMeekin
    • Jul 16, 2020
    • 6 min

    Burning Fat vs. Building Muscle: Goal-Specific Programing Considerations

    Burning fat and building muscle—at some point you've probably tried to do both. There's a lot of advice out there about how to manipulate...
    240 views2 comments
    Unpacking the Scapula: Cannons, Pirate Ships, and Smooth Seas
    Jesse McMeekin
    • Jun 30, 2020
    • 5 min

    Unpacking the Scapula: Cannons, Pirate Ships, and Smooth Seas

    Oversimplified at best, and overlooked at worst, the shoulder blade plays a crucial role in shoulder mobility.
    168 views0 comments
    Biomechanics for Bros
    Jesse McMeekin
    • Jun 24, 2020
    • 3 min

    Biomechanics for Bros

    ...A down and dirty reference for anyone more concerned with getting jacked than getting nerdy. Biomechanics can be intimidating; the...
    106 views0 comments
    The Trouble with Inspiration
    Jesse McMeekin
    • Jan 5, 2020
    • 5 min

    The Trouble with Inspiration

    The fitness industry and its participants are in the midst of an arms race: our over-reliance on inspiration and motivation to fuel our...
    47 views0 comments
    The Power of Story
    Jesse McMeekin
    • Nov 18, 2019
    • 6 min

    The Power of Story

    Story is our first language. Story is one of the simplest and most effective ways to get someone's attention and then do something with...
    51 views0 comments
    The Downside of Data
    Jesse McMeekin
    • Aug 6, 2019
    • 3 min

    The Downside of Data

    New technology and a glut of fitness trackers are making it easier than ever to measure everything from your steps and your sleep to your...
    30 views0 comments
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